Is Intel’s Atom CPU Shortage Due To Apple?

Update: Important update in text after the break.

A Commenter over at the wonderful all-things-ebook Teleread reminded me about the Atom CPU shortage that’s begun to happen. Asus, no slouch in putting out netbooks to sell, recently offered two new non-Atom models in order to preserve their sales presence and keep the money flowing in.

Which brings me to this question: Is Apple the reason for this Atom shortage?

Think about it.

Intel would certainly give Apple priority treatment if Apple wanted it. Apple wouldn’t even have to be hard-nosed about it. Intel would fall over itself to have that business.

Also, the Atom has not been embraced by the netbook crowd for reasons other than its battery life (an Asus EeePC 901 with a six-cell battery gets a good five hours!).

Even Intel has dissed its own chip in this famous quote:

“You’re dealing with something that most of us wouldn’t use.”

However, Intel has previously stated that it sees this chip in millions and millions of devices.

Is that going to happen when its target market lacks enthusiasm for it?

Getting into millions and millions of devices can happen when Microsoft’s bloaty and crusty Windows XP is ditched and replaced by Apple’s iPhone OS.

How well would something like that work out?

Following the break are a bunch of videos illustrating installation of the full desktop version of OS X on an Atom-powered MSI Wind (or clone) and what the performance is like. (These videos will not appear at the Blogger backup blog due to many videos on a page clogging my PC!)

I’ll have more to say after you’ve watched the videos.

MSI Wind Leo Install

Here is a complete installation on an MSI Wind Subnotebook of OSX 10.5.4 Leopard from first boot to desktop. This should show people just how simple it really is.

Update: This video is misleading. He is not installing OS X from an Apple-bought disc. This is a customized disc. Details here. Yeah, it fooled me too! Buy OS X legally in order to use that disc!!

Medion Akoya Mini E1210 running Mac OS X Leopard

…a short glimpse of my new Medion Akoya Mini E1210 running OS X 10.5.3 (demonstrating iTunes Streaming + Fullscreen Animations and Nezuis gameplay)…

MSI Wind: Mac OS X Demo

An overview of the functionality of the MSI Wind with 10.5.2 installed. It runs very well.

Now just how great is that?! Close to Insanely Great, I think.

Fully Insanely Great would be marrying iPhone OS to that 1.6GHz Atom! Look at how fast iPhone OS is on its current processor (said to be 620MHz). Imagine it on something over twice that speed! (iPhone code wizards feel free to chime in about whether or not that could play havoc with the speed of games!)

Intel has another version of this Atom chip (why they named them both Atom is just confusing — but this is after all the PC world), to be used in what Intel has been touting as Mobile Internet Devices (MIDs). One of them is the Gigabyte M528 (aka Aigo).

Here’s a video of that device running Windows XP SP3 (this is a hack which replaces the built-in Linux OS; not all of XP works due to missing drivers):

aigo MID Unboxing Part 3 – Windows XP SP3

Now imagine iPhone OS running on that! (I’m not saying that hardware would in any way look like my predicted iPod Air, however!)

What I don’t know is whether the manufacturing of the Atom chip for MIDs would affect manufacturing of the Atom for netbooks like the MSI Wind. That’s up for others to go dig up. I’m pointing to the most likely field where the body is buried. The techies can go man their shovels now!

Is Intel’s Atom shortage due to giving Apple priority over all others? My own suspicion is Yes!

Additional:
Paul’s complete guide to installing OSX Leopard on your MSI Wind / Advent 4211

Previously here:

You’re All Wrong: It’s The iPod Air!
The Reasons Why eBooks Are Next For Apple
It’s NOT Lower Prices, You Eejits! It’s iPod Air!
And So The iPod Air Is Coming After All!
iPod Air: See You In September?
No iPod Air Next Week
The iPod Air Will Be Better …
What’s This? iPod Air Next Month?
Future iPods: Piper Jaffray’s Blind Spot
For The Record: Apple and eBooks
Is Apple’s Tablet The iPod Air?

Explore posts in the same categories: Tech - Apple, Tech - Microsoft, Tech - Other, Video - Online

11 Comments on “Is Intel’s Atom CPU Shortage Due To Apple?”


  1. Whoa. That looked pretty easy. Sweet.

  2. MastahOnetrack Says:

    Hey all. Yep.. those are my hands and my voice in the installation video – you can clearly see that it is not an original disk, but a slipstream osx + pc_efi + about 15 kexts that the wind needs to correctly boot Leopard.

    There are a couple different ways to do this… performance is just great and it is a fantastic little laptop to carry around.

    Apple better get on the bandwagon, or they’re going to lose this market completely.. I could buy 4-6 winds for the price of the air.. simple economics.

  3. MastahOnetrack Says:

    Oh heres another performance video that I did you can post if you like

  4. mikecane Says:

    Oh dear god yes, I will post that! Thanks much! This is the install that’s currently seeded on TPB, correct? Thanks for mentioning the 30-minute install. I’d wondered how long the process took.

  5. MastahOnetrack Says:

    Yep.. all of about 30 minutes or so.. I’m installing my current builds off of an external usb hd and it only takes about 14 minutes (builds are bigger.. 6.17 gig as i’m including additional voice packs, languages, translations etc, big request for those).

    It is indeed the one on tpb – msiwindosx.iso :)

  6. mikecane Says:

    >>>off of an external usb hd

    Huh? What? It’s supposed to be DVD only! People are going bonkers over at MSI Wind.net forums asking for a NON-DVD method.

  7. MastahOnetrack Says:

    Installing off USB flash or external HD is very easy.

    You need only a real mac or a hackintosh running tiger or leopard

    step 1: Mount the MSIWindOSX.iso (double click on it)
    step 2: plug in the usb drive or flash drive so it mounts
    step 3: Go into Disk utility – click Restore
    step 4: drag the mounted iso volume to the ‘ SOURCE ‘ section
    step 5: drag the usb drive or flash drive to the ‘ Destination ‘ section
    step 6: check ‘ erase destination ‘ click ok

    Restore to USB will take about 10 minutes or so.. go get a coffee..

    Step 7: Download Chameleon 1.0.6 from here – http://rapidshare.com/files/136173526/Chameleon_Efi_V1.0.6.dmg.html
    Step 8: Double click the chameleon dmg to mount it, run through its prompts and install it to your flash / usb key – this makes it bootable.

    Step 9: Plug Flash / USB key into msi wind, boot from it (either change in bios or hit f11 for boot menu) – install as normal.

    Thats all.

  8. mikecane Says:

    Ah, so there’s the catch: You must have something *already* running Mac OS X in order to cheaply get Mac OS X on a Wind.

    *sigh*

    Back to the DVD scouting …

    But still, thanks. Maybe it will help someone else.

  9. MastahOnetrack Says:

    I know where it is on rapidshare and nzb..

  10. mikecane Says:

    Tut-tut. That is Too Much Information to put here!

    Besides, I have it. Just no Mac. But am looking for a rental Mac. Where there is a will…


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