Attention Sony! DO IT!!

eBooks volume 3: What is the right price for a device that holds 100s of books?

How can a company like Asus come along and create the Asus EeePC and put to shame companies that tower over it?

It is within Sony’s power to do the same for eBooks!

sonyreaderhandsb.jpg
This should be ninety-dollar dollars!

Do it! Do it!!

Kutaragi demanded: “Please make a decision!”

Unable to control his fury, Ohga replied, “lf you really mean it, prove to me that it’s possible.” Then he formed a fist, pounded on the desk, and shouted: “DO IT!”

– Revolutionaries at Sony: The Making of the Sony Playstation and the Visionaries Who Conquered the World of Video Games by Reiji Asakura, pg. 37

Sony is not a stupid company! I’m certain there are geniuses there who can come up with a very clever way to make this happen!

Make it happen!

Do it!!

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Explore posts in the same categories: Books - Other, eBooks, Tech - Other, Tech - Sony, Uncategorized

One Comment on “Attention Sony! DO IT!!”


  1. “What is the right price for a device that holds 100s of books?”

    It’s gotta be FREE. Ask the average book lover. If they want to read a book, they’re gonna read a BOOK. A hundred dollars, to them, is ten (or more) used books on Amazon. What do they need Kindle for? They don’t. If they have too many books lying around, they sell them. Buying and selling the books is part of the book-lovers’ culture.

    To break the cultural cycle, the thing has to be free. No book reader wants to be locked into a device that they KNOW is going to be obsolete in a few years. Just like their cell phone or iPod. Then they’ll have to what, spend another $100? And maybe the ebooks they bought won’t work on the next device.

    You gotta take the pain of that transition away and make it no-risk. Then you make money off the ebooks. (The device comes free with the purchase of x number of ebooks.) If the device really IS better than physical books, they’ll get used to it and be hooked.

    Part of Amazon’s problem with all this is that they don’t have the ebook equivalent of the iTunes store. “Everything” is just not available on Amazon in ebook form, not the way “everything” by way of music seems to be digitized. (No, it’s not really, it just seems that way.)


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